Not all money is good money.
Our Corporate Advisory service makes sure you are investor ready and then follows a structured process to ensure the right capital comes in at a maximised value, and we have access to a global investor network that helps provide a range of capital options.
The details of our process are outlined below – but for further information you can contact us here.
Phase 1: Investment Strategy Workshop
We typically start all engagements with our Performance Review and Investment Strategy Workshop. This is usually a two day engagement that ensures your business is in the right place to succeed in the capital raise.
Phase 2: Business Readiness (Optional)
In many cases there are outputs from the Investment Strategy Workshop that highlight gaps that need to be resolved prior to a successful capital raise. This may include items such as governance structure, key team members, market sizing, current product state, brand etc.
If we believe there are significant impediments to a successful capital raise we will recommend this optional phase to address the concerns. This may be working with a member of the GoCap team or we can recommend other professionals in our network, relevant to the business readiness item being addressed.
Phase 3: Information Memorandum (IM)
The key to a successful capital raise is packaging the information in an engaging and compelling way. We do this during the development of the IM that includes (but is not limited to):
Phase 4: Go To Market
During this phase we will approach identified investors. This will include:
Phase 5: Negotiation
During this phase we will manage the submission of offers from potential investors. This will include:
Phase 6: Completed Transaction
During this phase we will facilitate the completion of the transaction that will include:
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